More than half of website visitors spend less than 15 seconds on a website. When they leave a site without engaging with it, they’re said to have “bounced.” By placing an animated explainer video on your home or landing page, you’ll reduce your bounce rate on average, by 34%! And because prospects will be way more engaged, they’re much more likely to check out the rest of your site … netting you higher sales.
PowerPoint slides or “talking head” videos are the old-school ways companies used to make sales. Today, you have a much better option--animated explainer videos. Because they combine storytelling, emotion, and engaging characters, these videos grab prospects’ attention and keep it ‘til the very end—giving marketers time to sell prospects on the benefits of their solution, while countering typical buyer objections.
If you’re looking to create a Facebook ad to stop someone from scrolling and get their attention, an animated explainer video is the perfect solution. That’s why they’re the most popular type of videos used by marketers today. Use Toonly to create a Facebook ad with a short, animated explainer video and watch your click through rates and user engagement soar.
Thousands of projects are added to Kickstarter every year, making it really difficult for budding entrepreneurs to draw attention to their project. Unfortunately, that means less than one-third of those looking for funding reach their goals. But you know what’s been proven to increase funding results? Video. According to Kickstarter, a video improves funding success rates by 50%.
Great videos get a lot of views fast, with little effort on your part—delivering plenty of bang for your buck. For instance, did you know that videos on Facebook are shared more than 12 times as often as text and links combined? And on Twitter, 700 videos are shared every minute. That’s why animated explainer videos are so perfect for social media. With their high entertainment value, they have the potential to go viral quickly.
Some products require complex explanations. Animated explainer videos to the rescue! These unique, quirky videos are perfect for illustrating products’ benefits in a fun, easy-to-understand way. Plus, 60% of prospects say they’d rather watch a video about a product than read about it. With a conversion rate like that, it’s easy to see how animated explainer videos pay for themselves.
Many people struggle to sit through a presentation or training video. And if they do manage to make it all the way through, usually they’re not giving it their full attention.
Not so with animated explainer videos … because they’re lively, engaging, and enjoyable to watch, they’re great for commanding attention, explaining complex concepts, and increasing learning retention.
Animated explainer videos are perfect for email marketing! And by adding one to your emails, you just might double your results.
Use a Toonly video to explain how your product works or to reconnect with old customers. If you want to get really creative, you can even add a “brand story” animated explainer video to your email signature.
With the average worker sending 40 business emails a day, you’ll expose countless new potential customers and clients to your brand!
Toonly was created by marketers, for marketers. Toonly was designed over the course of years to be incredibly intuitive and easy to use. It’s the perfect fit for people like myself who have little, to no design or technical skills.
While we do have lots of tutorial training videos, an active and responsive customer support team, as well as a private Facebook group full of happy Toonies willing and able to help with any questions you might have… you actually don’t need any of it to create your first animated explainer video within minutes.
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